Lisa Chader
Senior communications executive with 25+ years of PR experience working in-house for television and entertainment entities, along with independent PR agency work covering music, digital media, brand management and events. Highly proficient in working with outside partners, while strategically representing and advancing overarching client initiatives and brand awareness campaigns.
Offering entertainment, management and PR consulting services designed to help create and maximize publicity and awareness campaigns for individuals and brands through media relations and more.
Areas of Practice
BRAND MANAGEMENT & PUBLICITY
Exclusively representing artists and brands, helping them develop and realize their goals. Current clients include FEMco, and artists The BoykinZ, Kylie Frey and Wendy Moten. Available on an ongoing or project-basis.
SOCIAL IMPACT
We provide social impact strategies and services for national nonprofits, entertainers, media and brands. We also offer advocacy opportunities for individual artists and the entertainment industry, helping them boldly support the causes they care about with such organizations as American Red Cross, Music For Seniors, Hello In There Foundation and more.
TALENT & MEDIA RELATIONS
Ongoing experience with celebrity/talent relations, including: booking, PR representation, story ideation and pitching, media relations, media training, executive coaching, etc.
Strategic client placements in such outlets as People, Us Weekly, E!, Access Hollywood, Daily Mail, Washington Post, Variety, Yahoo, Billboard, Rolling Stone, Music Row, AP, USA Today, Nashville Post, Nashville Business Journal, Tennessean, and more.
TV & MEDIA
In-house corporate communications, PR for: VIACOM networks: Comedy Central, CMT, MTV, and VH1; TBS, Turner networks.
Longtime representative for CMT and its many initiatives including Next Women of Country, Equal Play & Equal Access, along with program publicity for CMT Music Awards.
Served as Brand Management Consultant for Cox Media Group’s suite of digital properties, including Rare.com and RareCountry.com. Part of management team that created the all-digital streaming awards show, Rare Country Awards.
EVENTS
Countless television premiere parties, screenings, red carpets (design consulting, media placement, live pre-shows), and fundraising events in Los Angeles, Nashville and Atlanta. Past event PR work includes CMT Music Awards, MTV VMAs, Christmas at Belmont, MDA Volunteer Tribute Event and more.
Past work includes American Country Countdown Awards and Miss America with dick clark productions; TJ Martell Foundation’s Honors Gala; CMT Crossroads and more.
HEALTH & WELLNESS
Previously represented Nutrisystem and South Beach Diet, alongside NPG PR, responsible for celebrity ambassador publicity. Work includes content creation and distribution strategy for social and traditional media, unit publicity, production, and budgeting. Responsible for billions in media impressions.
Certified Balanced Body Pilates Instructor, Spiral Spine Pilates, Brentwood, Tenn. Experience in a variety of athletics – dance, gymnastics and cheerleading – as a participant, competitor, coach and judge.
Collaborated with Master Instructor Erin Myers to launch Spiral Spine – the leading series of resources designed to educate and support the scoliosis community. Learn more at SpiralSpine.com.
Let's get to work!
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